четверг, 30 апреля 2020 г.

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thumbnailSupporting nonprofits as they take their fundraising digital
Apr 30th 2020, 17:33, by undefined undefined

Today, LinkedIn's Head of LinkedIn For Nonprofits, Ariana Younai, shared a post announcing a new offering for nonprofit organizations looking to take their fundraising efforts digital during coronavirus. We're sharing her full post here as well:  

As a nonprofit professional navigating the coronavirus pandemic and the rapidly changing world of work, fundraising may be more critical to your organization than ever. Our data shows that your organizations -- nonprofits -- are among the top three hardest-hit industries amidst the coronavirus crisis. The uncertainty is unsettling, and it's difficult trying to raise money when face-to-face interactions are no longer possible, in-person events are cancelled, and previously natural relationship-building moments are limited.

Earlier this month, we scaled our Recruiting for Good program to help you identify critical volunteers for free, and quickly match the right interested people with the right skills to the right opportunity. And, today, we're announcing that we're doubling down on our efforts to help all of you, around the globe, take your fundraising digital with a 60-day free trial to LinkedIn Sales Navigator Professional.

Fundraise digitally with Sales Navigator

Whether you're a sales rep or a nonprofit professional, Sales Navigator is a tool to help you build new relationships and deepen and maintain existing ones virtually. You can share more information about the types of donors and partners you are looking for, and get smart recommendations to assist in your searches. An advanced search helps you build your prospective partner list to find those interested in your cause by narrowing your searches by company, title, industry, region, seniority, and more. The saved search feature also allows you to stay up-to-date with your potential donors' LinkedIn activities directly from Sales Navigator and message them using InMail to stay in touch.

As you prepare for #GivingTuesdayNow on Tuesday, May 5, and the weeks following, Sales Navigator can help. You can find the right people within public and private institutions to power your cause, engage and cultivate existing and new donor relationships, and leverage your board members' networks to most effectively drive your work forward.

Microsoft has also shared additional tools and resources to help with your digital fundraising. From hosting virtual meetings and live events with Microsoft Teams and Microsoft 365 live events, to crowdsourcing and managing nonprofit campaigns, their recent blog offers some added advice and guidance on how to engage and inspire both new and existing donors.

Learn how to digitally fundraise

You might be familiar with fundraising digitally or this might be entirely new.  Either way, we're here to support you. As you consider this new approach, here are a few tools to help you in your journey:

  • Get Started Guide: Learn how to use Sales Navigator Pro once you have accessed your license.
  • LinkedIn for Nonprofits' new webinar series will cover topics from mastering your brand for digital fundraising to how to share and drive your mission on LinkedIn.
  • This resource guide from the Association of Fundraising Professionals (AFP) offers fundraising best practices and how to stay connected to the fundraising community during this difficult time     

Need more volunteers?

Maybe you feel good about your fundraising approach, but just need more arms and legs to help execute.  We get it.  If you're looking for volunteers, we might be able to help with free sourcing and media tools to accelerate applicants. In a recent survey, we found that 64% of our members want to volunteer for Coronavirus-specific work, which is wonderful news for all of you who are looking for an extra hand.

How to get support

If you need help digitally fundraising and are part of a qualified nonprofit organization per our global guidelines, we invite you to email us at nonprofits@linkedin.com for your free Sales Navigator Professional trial. If your fundraising team is 5 or more people, you will be directed to a dedicated LinkedIn advisor to set up collaborative team access.

And, don't forget to check out the tools and resources we mentioned above.

We are committed to supporting you and your organization rebuild and grow as you navigate this challenging time. And as the world goes digital, we want to help you do the same.

thumbnailLinkedIn announces Video Intro and AI-powered interview feedback to help job seekers and hirers
Apr 29th 2020, 21:21, by undefined undefined

LinkedIn announces Video Intro and AI-powered interview feedback to help job seekers and hirers

Given the need to adapt to more virtual hiring practices, today, we announced two features that will help hirers get to know candidates better and faster while providing job seekers with a new way to refine their virtual interview skills. 

  • Video intro feature: Although 80% of companies believe that soft skills are increasingly important to company success, they are notoriously hard to assess. This is one of the reasons we're sharing a new video intro feature where a hiring manager can request an introduction as part of the hiring process and a job seeker can respond either through video or written copy. Video introductions allow hirers to ask questions that can start to uncover these key soft skills early in the application process, giving them the opportunity to spend more time on the most qualified candidates and candidates more opportunity to be seen. 

  • AI-powered feedback for members practicing their interview answers: More than 50 percent of job seekers say the interview phase is challenging due to a lack of confidence. To help, we've rolled out AI-powered instant feedback to our interview preparation tools. With the new AI feedback feature, once you've recorded your practice answers you get an assessment of your answer delivery -- with feedback on pacing, how many times you're using filler words, and sensitive phrases to avoid. 

Learn more about our interview prep resources on our blog and our video intro feature here

 

thumbnailThis week: COVID-19 insights and resources
Apr 24th 2020, 19:17, by undefined undefined

Since the coronavirus emerged, LinkedIn, like many other organizations, has worked through how we protect our workforce, customers and communities. Each week, we're sharing resources to help our community stay informed, connected, and productive as coronavirus continues to impact our daily lives.

Here are the updates from this week: 

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For real-time updates on coronavirus, its impact on the global workforce, and new resources check out: 

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